blogger outreach

Blogger Outreach: For PR pro’s, marketers and SEO pro’s

by Hugh Anderson June 26, 2013 Blogger Outreach




In the evolving digital world, one key theme is apparent: CONVERGENCE Convergence of communication in reaching target audiences across owned, social, paid and earned platforms (as Gini Dietrich recently defined). Convergence of approach across different disciplines: marketing, public relations and SEO in particular. Much of this is driven by Google with their ongoing Panda and […]




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Blogger Outreach for PR Pro’s

by Hugh Anderson May 7, 2013 Blogger Outreach




A couple of weeks ago I had the good fortune to be able to present on the subject of “blogger outreach” to an audience of public relations professionals at an event organised by the Chartered Institute of Public Relations (CIPR). It was a knowledgeable audience and the overwhelming impression I got was that I was […]




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Adapt or Die: Tips for Blogger Outreach

by Nicola Balkind May 29, 2012 Blogger Outreach




So, blogger outreach. What’s that, then? Did you know that there are some 181 million+ blogs out there? Someone, somewhere is definitely talking about your area of interest. And your potential customers are listening to them. Bloggers come in all shapes and sizes including some of the internet’s biggest influencers. Many are known for their […]




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